# Finalova — Press & Product Brief

**Barbu Media · Zürich, Switzerland · press contact: support@barbumedia.com**

## One sentence

Finalova is a local, source-aware media adaptation and delivery studio for
macOS that turns mixed photos and videos into accurately branded,
intelligently reframed, professionally captioned, platform-ready,
web-optimized and beautifully organized deliverables — from one coherent
workspace.

## The problem

Producing the photograph or video is no longer the end of the job. One
finished piece must become an Instagram Reel, a square ad, a Google Maps
clip, a LinkedIn asset, a website image, a subtitled version, a clean client
master and several branded variations — each destination with its own
proportions, duration limits, safe areas, compression rules and naming
conventions. Professionals solve this today with a fragmented pile of
editors, watermark utilities, compression websites and manual folder work.
Small mistakes are expensive: a logo too large in a square crop, a subtitle
under Instagram's controls, a 45-second clip sent to a 30-second
destination, a "passthrough" export that quietly lost most of its bitrate.

## What Finalova does

- **One workspace for photos and videos.** The Media Bay reads resolution,
  orientation, duration, frame rate, codec, color and size for hundreds of
  files; selection, filtering and fuzzy search behave like a real Mac app.
- **Perceptually intelligent watermarking.** Aspect-aware calibration
  balances a mark across shape families (vertical, square, widescreen…) for
  perceived sameness — not one naive percentage. Multi-logo layouts,
  linked opacity/sizing, per-file and per-ratio overrides.
- **Reframing and platform-aware trims.** Overscan crop views, keyframed
  motion following a shape-preserving minimum-jerk path, duration limits
  enforced with a Lock to Platform Limit guard.
- **Local, editable, multilingual captions.** WhisperKit speech recognition
  runs on-device; a timing engine respects clause boundaries, hesitations
  and phrase-final holds. Every block is editable on a timeline; preview and
  export share the same geometry.
- **Client Delivery Packs.** A whole delivery structure — Instagram in three
  ratios, Google Maps within limits, LinkedIn, clean website files, native
  client masters — produced as one folder tree in one click.
- **Watch Folders.** Automation that picks up finished renders from
  DaVinci Resolve, Premiere Pro, Final Cut Pro or CapCut and carries them
  through branding and delivery, optionally into a cloud-synced folder.
- **Website Builder Mode.** WebP/AVIF/JPEG/PNG/HEIF exports with real
  measured output sizes (the app performs the actual encode), split-view
  compression inspection, preserved transparency.
- **Honest, source-aware quality.** If pixels change, video must be
  re-encoded — Finalova says so, then preserves dimensions, fractional
  cadence, codec family, color metadata, bit depth and a quality budget with
  generation headroom.

## Engineering posture

Native macOS, built for Apple Silicon: Metal-backed Core Image for photos,
VideoToolbox for video, bounded concurrency that exploits an M2 Max and
protects an M1 Air. Preview-to-export parity is treated as an engineering
requirement: one geometry system drives both. Fully offline; no telemetry;
originals are never modified.

## Pricing

- Finalova (perpetual): **$99 launch** (list $129) — includes 12 months of
  updates; the app keeps working forever.
- Finalova Studio (perpetual): **$249** — adds Client Delivery Packs, Watch
  Folders and web-optimized export sets.
- Studio subscription: **$19/mo** or **$182/yr**.
- Update renewal: **$49/yr**, optional and penalty-free.
- 14-day full-featured trial; every license covers 2 Macs.

Checkout worldwide via Paddle (merchant of record).